Portfolio
Social creative built to perform — not just post.
From carousel decks and story ads to seasonal creative systems, we produce social assets tied to business outcomes: ROAS, leads, bookings, and sell-through — not vanity metrics.
40+ Social programs
2.8× Avg. engagement lift
18 Avg. variants per campaign
6 Featured reviews
The challenge
Sound familiar?
- Creative fatigue sets in within days, but production can't keep pace with testing
- Organic posts look polished but paid campaigns underperform without platform-specific formats
- UGC and influencer content sits unused because it's not rights-cleared or sized for ads
- Reporting shows reach and clicks, but leadership can't tie creative to revenue or leads
- Internal teams lack bandwidth for batch production across Meta, LinkedIn, and TikTok
Overview
Creative production tied to performance
Social feeds reward brands that test fast and look distinct. We build creative systems — templates, hook libraries, and production workflows — so your team ships scroll-stopping assets on schedule.
Winning social creative isn't a one-off design exercise — it's a system. Brands that outperform build modular templates, document what hooks work, and refresh assets before algorithms penalize stale creative.
Krivon produces social assets across static, carousel, story, and short-form video — always aligned to campaign objectives and landing page message match. We work in sprints tied to your retail calendar, product launches, or ABM account lists.
Every program includes a testing framework: hypothesis, variant count, budget allocation, and learnings archive. So next quarter's launch starts from evidence, not guesswork.
Capabilities
What we deliver in social creatives
Campaign concept development
Strategic territories explored before production — hooks, narratives, and visual directions aligned to audience and offer.
Distinct feed presence
Story & Reels production
Vertical-first video and story sequences for hospitality, retail, and DTC — shot on location or adapted from UGC.
Immersive mobile creative
Modular template systems
Reusable Figma masters with swappable product slots, offer badges, and CTA modules for rapid iteration.
Faster launch cycles
Audience-tier creative
Separate asset sets for prospecting, retargeting, and loyalty — so cold audiences see hooks, warm audiences see proof.
Lower acquisition cost
Platform-native formatting
Correct aspect ratios, safe zones, and copy lengths for Meta, LinkedIn, TikTok, and Pinterest — no last-minute crops.
Polished every placement
Testing & learnings archive
Documented A/B results, winning hooks, and creative fatigue signals so each campaign builds on prior data.
Compounding performance
Case studies
Selected projects
Each project includes challenge, approach, and measurable results.
Fashion retail paid social
Seasonal drop creative and audience-tier testing for a multi-location apparel retailer across Meta and TikTok.
−34% cost per purchase
B2B LinkedIn carousels
Swipeable thought-leadership decks and ABM targeting for an industrial software provider.
3× demo requests
Hospitality story ads
Immersive story and Reels creative driving direct booking inquiries for a boutique hotel group.
+61% direct inquiries
DTC seasonal creative system
Reusable template library and hook archive for a home goods brand's year-round retail calendar.
2.1× holiday revenue YoY
Deliverables
What a typical engagement includes
- Creative strategy brief and audience map
- Mood boards and concept directions (2–3 territories)
- Modular template library in Figma
- Static, carousel, and story asset batches per campaign
- Hook and copy variant sets for A/B testing
- Platform export package (all required sizes)
- Creative performance report with testing learnings
- Optional: UGC sourcing and rights management support
Our process
How we run social creatives projects
01
Brief
Goals, audience, constraints, and success metrics defined before creative or build begins.
02
Concept
Territories, wireframes, or moodboards reviewed with stakeholders for alignment.
03
Produce
Design, development, or asset production in milestones with feedback gates.
04
Launch & learn
QA, go-live, and performance review — optimization continues after delivery.
Related work
Explore more portfolio categories
Websites
From brand launches to technical SEO rebuilds, we design and develop sites where UX, speed, search visibility, and conve…
Logos & Brand Books
Logos are the entry point — but lasting brands need color systems, typography, application rules, and templates that kee…
FAQs
Common questions about social creatives
Do you handle both organic and paid social creative?
Yes. Many clients use us for paid social production with templates that double as organic content. We scope organic-only programs separately if that's the priority.
How many creative variants should we test per campaign?
We typically recommend 3–5 hook variants per audience tier at launch, then refresh weekly based on fatigue signals. Budget and audience size determine the right volume.
Can you work with our existing brand guidelines?
Absolutely. We extend your brand book into social-specific templates — or help build guidelines if they don't exist yet.
Do you produce video content in-house?
We shoot on-location for hospitality and retail clients and adapt UGC or stock into platform-native edits. Scope depends on production complexity.
How do you measure creative success?
KPIs are set per campaign: ROAS, CPL, booking inquiries, add-to-cart rate, or carousel completion — not just engagement rate.
What's a typical production timeline?
A campaign batch (8–12 assets across formats) typically delivers in 2–3 weeks after brief approval. Rush timelines are available for seasonal launches.