Case study
A property launch site that sold the vision before the showroom opened.
A developer preparing a flagship tower needed more than a brochure PDF online. We built an immersive brand site — cinematic hero, interactive floor plans, neighborhood storytelling, and inquiry flows that routed high-intent buyers to the right sales advisor within minutes.
Client: Luxury residential developer
The challenge
Where they started
Pre-launch marketing relied on renderings emailed as attachments. There was no central hub for availability, pricing tiers, or amenity storytelling. Sales brokers received unstructured form submissions with no context on buyer intent or unit preferences.
- No digital flagship to anchor paid campaigns and PR coverage before groundbreaking
- Floor plans existed as static PDFs — unusable on mobile during open-house follow-up
- Neighborhood and lifestyle story was told inconsistently across sales collateral
- Lead forms captured name and email only, forcing brokers into cold follow-up
- No integration between web inquiries and the sales CRM pipeline
Our approach
What we did
Buyer journey design
Mapped paths for investors, end-users, and brokers — each with tailored content depth and CTA placement.
Immersive build
Developed cinematic scroll narrative, gallery, amenity deep-dives, and responsive floor plan explorer with unit filters.
Smart inquiry flows
Multi-step forms captured budget, timeline, and unit type — scoring leads before broker assignment.
CRM integration
Synced submissions to sales pipeline with SLA alerts so hot inquiries received callbacks within 15 minutes.
Results
Outcomes that mattered
Qualified inquiries
High-intent form completions in the first 90 days post-launch exceeded sales team targets.
Avg. session duration
Buyers engaged deeply with floor plans and neighborhood content — not bounce-and-leave traffic.
Avg. sales response
CRM routing and SLA alerts cut broker response time from hours to minutes on priority leads.
Mobile traffic
Mobile-first UX captured open-house QR scans and social ad traffic without friction.
Services involved
How we delivered
Website Design
High-consideration property sites with lead capture and visual storytelling.
Lead Generation
Inquiry funnels, brochure gates, and sales team routing.
CRM Solutions
Lead scoring and broker handoff for high-value property inquiries.
Client voice
What they said
“Sri Sai Car Travels uses a Travelos-powered website experience designed around local packages, airport transfers, outstation journeys, fleet discovery, quick enquiries, and WhatsApp bookings.”
More work
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